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Dan Gregory has won countless awards around the world for creativity and effectiveness, including Agency of the Year for VCD, the groundbreaking advertising agency he formed with partners George Betsis and Kieran Flanagan.
A strong believer in hands on knowledge and experience, Dan created the ‘What I Wish I Knew at 18’ book series to research the wisdom of hindsight before co-authoring Shift, an insightful look into the future of our markets, the media, our culture and our values.
As founder and CEO of The Impossible Institute, Dan advises management and sales departments on what truly drives their customers and employees.
Dan is a captivating speaker whose rapier wit and human insights are put to great use in front of 1.5 million Australians as a regular on ABC TV’s The Gruen Transfer and morning news programs.
Getting a mortgage and buying a home is, without doubt, the most important purchase most people will make in their lifetime. This puts a lot of pressure on home buyers to get the right advice and get their decision right – and that pressure gets transferred directly to their mortgage broker.
This means, your capacity to create an identity and reputation that is both’ countonable and passonable’ is critical to building your business. In this inspiring speech, Dan will look at the underlying marketing shifts that make your identity so important and deliver practical tools that can help your business build it’s community presence and profile and punch above its weight.
View Building Community Presence on the Full Program
